GTA 6 delay sees rival publisher pick the exact same release date for its game

Devolver Digital 15th anniversary art depicting characters from multiple games attending an outdoor party
It’s obviously a marketing stunt, but will it work in Devolver Digital’s favour? (Devolver Digital)

While most of the games industry will be avoiding GTA 6’s new release date, one studio is daring enough to schedule its own game for the same day.

Given how monumental a release GTA 6 will be, there was undoubtedly a collective sigh of relief throughout the games industry when, despite assurances that there wouldn’t be a delay, Rockstar and Take-Two admitted the game will no longer launch this year.

The delay means other publishers can safely release their games throughout the autumn, and next spring, without fear that they’ll be completely overshadowed. Although they will now try to avoid May 2026 like the plague, given that GTA 6 is scheduled for May 26.

One studio, however, is promising to do the exact opposite and not just release a new game within the same timeframe but purposefully make sure it’s released on the exact same day as GTA 6.

Devolver Digital, which specialises in indie games like Cult Of The Lamb, Pepper Grinder, and The Plucky Squire, initially made the promise in March, posting on X: ‘Gonna release a game the exact same day and time as GTA 6.’

Given the studio’s reputation for mocking industry norms, as demonstrated in its yearly Devolver Direct presentations, the idea is certainly on brand, although at first it wasn’t clear they’d really go through with it.

Following the news of GTA 6’s delay, though, it seems Devolver is serious, posting, ‘You can’t escape us. May 26, 2026 it is then.’

GTA 6 is expected to be very expensive, with rumours suggesting it could be sold at £80 or even £100, especially in the wake of Nintendo and Microsoft raising the prices of their first party games. Devolver’s game would undoubtedly be more affordable by comparison.

That said, GTA 6 is still GTA 6. Even non-gamers know what it is and are expected to flock to it upon launch, which the industry hopes will lead to an increased interest in gaming in general.

As for what game Devolver will release opposite GTA 6, the studio hasn’t said what it is. It currently has two games scheduled for 2026 – Enter The Gungeon 2 and Starseeker: Astroneer Expeditions – as well as a handful of others that currently lack launch windows.

No Brakes Games, the developer behind the upcoming Human: Fall Flat 2 (which Devolver is publishing), has already ruled out its game, saying that it will not release on May 26, 2026.

It may be that it’s not actually a real game but something specifically designed for this marketing stunt, if only because Devolver don’t make many of their own games – they mostly just publish other people’s – and it’s unlikely even an internal studio is going to want to sacrifice their chances of success for an internet joke.

Huma Fall Flat 2 grey featureless humanoids grabbing hold of chairs suspended from wires
Puzzle platformer sequel Human Fall Flat 2 has no release date but it’s definitely not dropping the same day as GTA 6 (Devolver Digital)

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